Boston, FoodSweet Opens in Harvard Square

I’ll be first to admit that I have a serious obsession. A cupcake obsession. While New York City was on the forefront of the cupcake boom, the Boston cupcake market was basically non-existent. Sure, most bakeries sold decent cupcakes in their list of offerings, but there weren’t any solely cupcake-dedicated boutiques in the city. That is, until last year, when a little slice of heaven appeared in Back Bay. Sweet, Boston’s first cupcake boutique, opened to the joy of thousands of Bostonians who had the same obsession and cupcake fantasies as I. Why wouldn’t they? HOW couldn’t they?! Cupcakes are perfection; tasty, cute, portable, come in a wide variety of flavors, and you can eat more than one (or at least I can!) and not feel bad about yourself.

Sweet is dedicated to using only the finest ingredients, including Madagascar vanilla beans, Callebaut and Bensdorp chocolate, as well as organic carrots in their Organic Karat cupcake which is topped with an edible gold leaf. From little touches like cupcake inserts to keep your cupcakes sturdy while being transported, to complimentary cards, ribbon, and birthday candles, Sweet takes every little detail into consideration.

With the success of Sweet’s first location comes a second location in the heart of Harvard Square. This store has as similar look and feel to the original in Back Bay, with dark brown wooden floors, fun brown, pink, and white wallpaper, clips of Mary Antoinette being shown on the flatscreen TV, and funky jazz beats in the background. Sun streams through the floor-to-ceiling windows as one can sit at one of two tables and enjoy their sweet treats while relaxing with friends or people watching on the Square below. Sweet is elegant, classic, and trendy all at the same time.

My Sweet Suggestions:

In the mood for a simple treat? Try a classic Vanilla Sweet Cake: Madagascar vanilla bean cake topped with vanilla buttercream frosting. In my mind, the vanilla/vanilla combination is THE standard when judging cupcakes deliciousness. Sweet’s vanilla cake is super moist and light, while the buttercream frosting is thick, perfectly sweet, and generously portioned. If you look closely, you can even see actual specs of vanilla bean frosting!

If you’re in the mood for something a little different, try Sweet’s Cappuccino cupcake. This is my all time favorite cupcake Sweet offers on a daily basis. The velvety texture of the espresso-based cake in combination with the cinnamon-y signature Sweet frosting (buttercream with a touch of cream cheese) is unbeatable. I suggest this cupcake to coffee lovers or fans of cream cheese frosting in particular.

Sweet’s daily selection features six different flavors; however, they also feature a variety of seasonal flavors depending on the time of year. Currently, Sweet is featuring their Spring Collection, of which my favorite is their Lemon Cupcake; a delicious vanilla cake with fresh lemon filling topped with lemon buttercream frosting. The tart and tangy filling is delicately balanced with the traditional vanilla cake and subtle lemon frosting. It is truly the perfect Spring treat of which I would bring to a dinner party, bridal shower, or any number of events without hesitation.

I have visions of ending summer days of Harvard Square alfresco lunching and window shopping at Sweet. I’m fairly confident that there’s no better way to end a day with the finest cupcakes a city has to offer. I look forward to many, many more visits to the Harvard Square location and anticipating Sweet’s latest flavor offerings. I just hope they don’t get sick of me.


  1. Jamie  |  28 April 2009 at 4:37 AM

    These look so good…especially when compared to what I’m about to go eat in my school’s dining hall!

  2. Nina  |  28 April 2009 at 8:11 AM

    yum, these look delicious!

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