These days, beauty subscription boxes are about as ubiquitous as self tanner stories in June. Admittedly, as a beauty editor, I wasn’t sure if I saw the value proposition of getting a personal beauty box subscription. I’m fortunate that one of the perks of my job is an already free flowing supply of samples. But I completely get the appeal of Glossybox – an overseas start-up, focusing on luxury, travel-size products that recently launched in the U.S.
Beauty subscription boxes are billed as a beauty discovery platform and this occasionally jaded beauty editor, was pleasantly surprised by the to discover the representation of niche and international brands. A Korean BB cream brand that isn’t even available for purchase in the U.S.? A Japanese makeup remover that is a favorite of Eva Chen (and now mine)? Sign me up. Ever since doing a story about WAG beauty products, I’ve been dying to try Kryolan and there it was in my August box, a Glossybox x Kryolan lipstick collaboration. And this lipstick is SO GOOD – it’s my favorite hybrid of lipstick, one that feels like a moisturizing gloss but has the color payoff you would get from a matte lipstick. I like that all of the Glossybox samples are travel size, rather than sample size, meaning that they are much easier to throw in my carry-on. Compared to other services, Glossybox does run a slightly higher price point at $21 a month. But with larger size products and curated access to luxury brands that I can’t even find in the U.S (and a beautifully crafted box that is helping me to curate the chaos in my overstuffed bathroom), it’s worth it. You can sign up for a Glossybox subscription here.